ProcureCon Marketing EU 2026 | Marketing Procurement Event

Join 450+ marketing procurement trailblazers, including 240+ senior procurement professionals from the world’s top advertisers, as they come together to redefine the future of marketing sourcing strategies.

At ProcureCon Marketing 2026, discover how AI, data, and technology are revolutionising value creation, how global teams are mastering agility at scale, and how evolving talent models are enabling smarter, faster, and more strategic outcomes.

2026 Speakers Include:

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Built for practitioners, by practitioners. Participate in candid discussions from innovators sharing real strategies that drive sourcing success.

Sarah Phillips

Global Head of Marketing Procurement Diageo

Daniel Gonzalez Gobera

Global Head of Marketing Procurement Haleon

Stella Gardner

Head of Marketing Category and Sourcing Barclays

Marina Balloni

Global Procurement Director, International Strategic Sourcing, Digital Marketing Channels and Innovation Eli Lilly

Jose Carmona

Global Director, Media and Marketing Procurement Campari

Jasmine Wang

Senior Director, Global Marketing Category, Indirect Procurement Philips

Andras Mohos

Senior Global Director, Marketing and Sales Procurement Carlsberg

Paul Jones

Procurement Director, Indirect Spend UKI, Estee Lauder

YOUR SOURCE FOR

Insights
Networking
Connections
Knowledge
Inspiration
Solutions

This Year’s Focus

TEDx STYLE KEYNOTE:

Future-ready procurement leaders: How can today’s marketing procurement leaders combine hard skills with soft skills to become not just technical experts, but true business partners and catalysts for change?

This Year’s Focus

OPENING KEYNOTE:

Evolving into a trusted business partner: How to keep pace with rapid consumer and technological change, and gain the skills and capabilities needed to become a driver of innovation that fuels business growth?

This Year’s Focus

WORKSHOP:

Ethics in AI-Driven Media

This Year’s Focus

Panel

Partnering With the Next Generation of Procurement Talent to Reduce Institutionalized Knowledge Loss

Advisory Board

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The invaluable insights of our advisory board help shape our agenda, ensuring we address the most relevant and impactful topics for the community.

Brioney Moore

Global Category Lead – Marketing Agencies Reckitt

Paula O’Reilly

Global Category Senior leader, Marketing Procurement BP

Craig Butler

European Procurement: Customer Marketing Category Diageo

Philipp Schuster

Agency and Marketing Partnerships Director Bayer

Tina Fegent

Director Tina Fegent

Nick Louisson

Director of Agency Services ISBA

Marco Dogliani

Global Head of Marketing Procurement Beiersdorf

Laura Forcetti

Director, Asia Pacific WFA

“A top conference for marketing procurement professionals — not to be missed!”

Gabriella Bielek

Category Manager, Marketing, Innovation and Content, Deutsche Telekom

"The one conference worth stepping away from your desk for.”

Izzy Safdar

Global Procurement Head: Marketing, Corporate Real Estate Services and Banking Ops, Barclays

“A fantastic experience speaking at ProcureCon Marketing — connecting with inspiring peers and discussing the innovations driving our industry forward.”

Ekaterina Kharitonova

Global Media Procurement Leader, Bayer

“I’ve attended ProcureCon Marketing for years — it’s always insightful, full of great people, and a brilliant place to learn what’s shaping our industry”