Procurecon Marketing 2018

June 12-June 14, 2018

The Tower Hotel, London

Contact Us: 44 (0) 207 368 9465

Driving Innovation In Marketing Procurement

From improving media and production process transparency, to seeking new ways of working, and establishing concrete measures of ROI, progressive procurement professionals are looking for ways to innovate and drive value for the business over and above simply saving money.

ProcureCon Marketing 2016 - Post Show Report

Key Benefits
• Benchmark your marketing procurement function against
the best-in-class
• Increase your marketing procurement knowledge: 50
Marketing Procurement Directors speaking on the agenda,
and all the major stakeholders from the full marketing
procurement value chain exclusively under one roof
• Interactive sessions to ensure you can discuss key issues
in depth with your peers and grow your network
• Learn how you can take collaboration to the next level,
embrace the innovative start up world, enhance agency
relationships and successfully navigate the new data
driven digital world

Digital Innovation - WilliamsLeaTag is one of the world’s first open data official legislation websites. The site contains more than 6.5 million documents and receives over 80 million visits per month. Download WilliamsLeaTag whitepaper here to learn how they helped to transform the way legislation is published. This includes: The move from manual to automation Tracking and workflows Customising and re-using content. 

Acting with Agency: Maximising the Procurement and Agency Dynamic to Deliver Value

We surveyed 75 marketing procurement professionals at the 2015 ProcureCon Marketing event to find out how leading marketing procurement teams are dealing with the agency relationship.

Challenges in Marketing Procurement

The focus in this study was to look at optimisation and drivers: how marketing procurement can review the multiple sub categories that sit in marketing, and what the best strategies are to do this.

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