Leader of TV and Radio analytics, Admo.tv allows advertisers to measure and optimise the impact of their offline advertising campaigns. Today, Admo.tv helps over 400 top tier brands (BMW, Match.com, Showroomprive.com, Accor Hotels, HSBC, ..) across 15 countries to analyse their TV impact. Admo.tv developed unique attribution technologies, patented in Europe, in order to understand who reacted to advertisers’ TV ads by visiting their website or mobile app. From this study of TV-visitors, Admo.tv offers insights adapted to advertisers’ challenges: visits and online conversions, geotracking of TV-visitors, socio-demographic profile or even the analysis of advertisement recall.