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William Hocdé
Procurement - Global Category Manager
Servier
Day 1 | 3rd June
5:10 PM
FIRESIDE CHAT: How can you move beyond outdated FTE-based pricing to adopt flexible, outcome-oriented commercial models that drive value and future-proof agency partnerships?
Learn how to challenge FTE models and embrace hybrid or outcome-based pricing structures
Gain insights into incentivising agencies through alternative models
Discover how to enable pricing innovation while maintaining transparency, governance and alignment across marketing and finance
Check out the incredible speaker line-up to see who will be joining William.
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