Tom Stear

Tom Stear

Senior Global Procurement Leader, Media Kimberly-Clark
Tom Stear
Tom is a senior global marketing procurement executive at Kimberly-Clark, a leading consumer goods and personal care company with billion dollar brands including Andrex, Kleenex, Huggies and Kotex. He currently serves as Senior Procurement Category Leader – Media, with global responsibility for the company’s paid media ecosystem. With over 20 years of experience in procurement and supply chain leadership, Tom has built deep expertise across marketing services, including media, creative agencies, content, digital, and production. In his current role, he leads the global media procurement strategy, driving a shift from long-term partnership models toward more competitive, transparent, and performance-oriented agency and technology ecosystems. He has led large-scale global and regional media agency pitches, negotiated complex global MSAs, and supported enterprise-wide agency transitions at significant scale. Tom is recognized for his ability to align procurement strategy with marketing ambition, particularly in areas such as media operating models, agency remuneration, programmatic technology, and joint business planning with major media owners and platforms. He brings a pragmatic, commercially focused perspective to the evolving role of marketing procurement as a strategic partner to growth.

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