Tina Fegent
Director Tina Fegent LTDDay 1 | 3rd June
2:10 PM Chairs Opening Remarks
3:10 PM INTERVIEW: How can you move beyond outdated FTE-based pricing to adopt flexible, outcome-oriented commercial models that drive value and future-proof agency partnerships?
- Learn how to challenge FTE models and embrace hybrid or outcome-based pricing structures
- Gain insights into incentivising agencies through alternative models
- Discover how to enable pricing innovation while maintaining transparency, governance and alignment across marketing and finance
Day 2 | 4th June
1:50 PM Chair’s Opening Remarks
2:15 PM PANEL DISCUSSION: How can you attract and upskill future-ready talent while evolving skillsets for a more tech-enabled marketing procurement function?
- Understand how emerging technologies are reshaping marketing procurement roles and team structures
- Explore how to attract, retain and develop talent, while identifying where existing teams need to upskill
- Gain a forward-looking view of the critical skills and capabilities needed to succeed as the function evolves
2:55 PM Women Shaping Marketing Procurement and Those Who Support Them Club
Coffee and pastries provided in the room!
4:20 PM 🔮 Crystal Ball Wrap-Up: Predicting 2027
In this interactive finale, you’ll vote on the top trend set to define 2027. See where the collective wisdom of the room points us next!
Check out the incredible speaker line-up to see who will be joining Tina.
Download The Latest Agenda