Richard Rastall

Global Category Buyer – Marketing Imperial Brands

Imperial Brands is a FTSE 100 company, selling in 160 markets worldwide. Imperial Brands works with industry leading creative agencies, delivering exceptional brand campaigns for its global markets. As Global Category Buyer for Digital, Advertising and Promotions Richard’s role keeps him connected across all the brand leaders and market teams. He is responsible for the supplier strategy and leading the procurement of all marketing suppliers in the global business (search, selection, briefing, legal contracts, integration, delivery and reviews). Previously, Richard was at Superdry, responsible for brand activation.