Marco Dogliani
Global Marketing and Media Procurement Director BeiersdorfDay 1 | 3rd June
9:00 AM OPENING KEYNOTE: True market shapers: How to redefine your marketing procurement teams as a strategic engine for growth, innovation and value that shapes markets
- Learn how can you align early with marketing leadership to shape strategy, not just execute it
- Redefine value to include growth, effectiveness, and innovation beyond savings
- Build adaptability and cross-functional skills to help marketing succeed as true market shapers
Check out the incredible speaker line-up to see who will be joining Marco.
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