Procurecon Marketing EU 2019

11 - 13 June, 2019

Twickenham Stadium, London

Contact Us: 44 (0) 207 368 9465

Lisandro Diaz Kelly


Global Director - Marketing Procurement
Adidas

Conference Day Two – Wednesday 12th June 2019

Wednesday, June 12th, 2019


9:40 AM All Star Panel with Interactive Polling: How can you put innovative performance marketing strategies that are fueling growth at the heart of your procurement strategy and apply tried and tested approaches to achieve real-time measurement of ROI?

• What types of innovation are fuelling growth in the performance marketing space, in terms of content creation, mobile apps, social media and niche marketing?
• What are tried and tested solutions that allow real time measurement of ROI?  
• How do you approach working vs non working spend in the new media world?
• How does the increasing prevalence of performance marketing fundamentally alter the role of marketing procurement, and the relationships between brands and their partners? 


Check out the incredible speaker line-up to see who will be joining Lisandro.

Download The Latest Agenda