Kim Whitbread-Kinnear

Global Head of Marketing Procurement Dyson

Kim is an experienced Indirect Procurement Leader with a wealth of senior stakeholder leadership experience within both corporate, media owner & agency environments, across a diverse mix of industries.  She has most recently worked across the Marketing/Media discipline to establish robust procurement processes & deliver in significant contractual & financial benefits, capitalising on the integrated media landscape, encompassing dynamic sponsorship opportunities, and has built an in-depth knowledge of barter trading for media placement benefits. Kim will be contributing to the Panel ‘Transparency is an evolving mandate in an increasingly complex trading ecosystem - verification leads to trust’ on the 11th June.