•What will the agency of the future look like and how can you prepare for this industry step change?
•Rise of the ‘cagency’ – how are the consultants fundamentally altering the agency space?
•What are leading approaches to identify the health of a global agency roster?
•Examining and assessing different agency models, like colocation, in house, dedicated teams, and technology-specific (e.g., VR)
•How can you focus on incorporating certified diverse suppliers within your agency roster?
In this innovative and interactive format, spend 10-15 minutes hearing a best practice case study before being presented with a challenge to discuss by the speaker, then engage in small interactive roundtable discussions before each group presents its conclusions to the audience.