Jeff Rothstein

Join this compelling CultHealth workshop aimed at redefining the operational models of traditional marketing agencies within the pharma industry. As we navigate the age of omnichannel marketing, the traditional ‘Agency of Record’ framework increasingly falls short in fulfilling the burgeoning need for globally scaled, data-driven content that resonates personally with audiences. Our groundbreaking concept, the ‘Agency of Scale’, promises to address these challenges head-on, delivering more dynamic, personalized marketing solutions and content. 

Gain exclusive insights from Jeff Rothstein (CEO, CultHealth, an Indegene company) and Pro Bose (Former member of Novartis Brand Strategy Councils), along with thought-provoking contributions from senior pharma leaders in an interactive roundtable on the evolving future of AORs. 

Pharma Brands-only session. 

Lunch provided in the room