David Kassler

Group CEO
Williams Lea Tag

David is CEO of the leading independent global marketing & communications partner for major brands, delivering Creative Production, Sourcing and Communications services to clients across all sectors. He will be moderating the Panel ‘Future ways of working: Raising engagement with marketing value chain partners’ on the 12th June.

Conference Day Two – Wednesday 12th June 2019

Wednesday, June 12th, 2019

11:50 AM All Star Panel with Interactive Polling: Future ways of working: Raising engagement with marketing value chain partners

As customers, brands, agencies and supply chains become more complex, it is vitally important that Marketing Procurement improve the way they engage with partners to provide value to their Marketing stakeholders. Our panel session will explore:

•How identifying value partners can address gaps within the internal marketing ecosystem

•Supplier Vs Partner - Maintaining the competitive tension whilst driving value, transparency and innovation

•What does the future hold? How will technology developments impact on your relationships? (For example: AI)

Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda