David Housden

David Housden is Head of Growth Marketing at the BBC, where he leads generative AI innovation across marketing content and personalisation. As a member of the BBC’s Gen-AI divisional steering groups, he ensures emerging tools enhance creativity and scale impact while aligning with editorial policy and responsible AI governance. With a background in data engineering and marketing technology, David has delivered audience-facing pilots that grow engagement and reduce costs, helping public service media adapt to the AI era.