Cathy is
responsible for marketing procurement across Europe, Middle East & Africa,
managing spend of almost $1B across media, creative, research, PR and Events.
Cathy also works closely with the Global team to ensure collaborative and
consistent processes and innovations, often using EMEA as a pilot for Global
roll outs. Cathy also works closely with the Marketing Operations team to
ensure we enable and inspire the best creative for less money.
Check out the incredible speaker line-up to see who will be joining Cathy.
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