Catherine joined Linney in 2017 as Executive Board Director with responsibility for Linney’s managed services division. This followed a successful 7-year spell as CEO of print management provider, Banner Managed Communication. Prior to this, Catherine was Client Services Director for over ten years at The Print Factory. Catherine brings a wealth of experience in outsourcing and marketing communications. She has worked across a wide range of sectors, spanning retail, hospitality and leisure, financial services and more. With wide-ranging experience in sales and marketing, client services and marketing services outsourcing, including offshoring, she brings an informed perspective to marketing procurement. In her current role at Linney, Catherine is responsible for new business strategy, marketing technology and client services, including the development of strategic relationships with senior client stakeholders. She will be jointly presenting the case study session on: Creating an Effective Integrated Marketing Agency Ecosystem: How to Move Away From Silos and Connect the Dots with Agencies to Ensure Accountability.