Procurecon Marketing EU 2019

11 - 13 June, 2019

Twickenham Stadium, London

Contact Us: 44 (0) 207 368 9465

Antonio Scannapieco


Strategic Sourcing Director Global Marketing
Mars

Conference Day Two – Wednesday 12th June 2019

Wednesday, June 12th, 2019


11:00 AM In Conversation: 1 year on from GDPR implementation and amidst the continuing influx of new data sourcing and analytics tools - how can procurement best support the business in navigating these trends to establish a winning data strategy?

• Everything is now connected through data – how can marketing procurement help break the silos in data and best set up an internal procurement structure to source data?
• Understanding where we are with data restrictions and privacy – 1 year on from GDPR implementation, what have the impacts been?
• The right data at the right cost – how can marketing procurement truly add value and be a business driver on effective and compliant data sourcing and analytics?


Check out the incredible speaker line-up to see who will be joining Antonio.

Download The Latest Agenda