04 - 05 June, 2024
Queen Elizabeth II Conference Centre, London, United Kingdom
Anthony is Global Chief Commercial Officer at dentsu. With over 20 years advertising and marketing communications experience across B2B and B2C, Anthony has a proven executive track record for delivering to the growth agendas of some of the world’s largest companies; His passion, knowledge and experience in the commercial field are defining characteristics that are valued by many of the global marketing and procurement professionals that he works with. One key competency is developing cutting edge, innovative and integrated commercial delivery models to ensure achievement of the goals and outcomes of all stakeholders – which means brands, our people, our partners, our environment and society; Anthony is based in the UK, where he lives in Hampshire with his wife and three children, counting windsurfing, snowboarding, ultra and marathon running and surfing as his main interests.
This workshop explores practical approaches to boost profitability in marketing harnessing the power of AI. Gain insights on integrating AI tools effectively, leveraging consumer insights, and actionable tactics to optimize your strategy.
Check out the incredible speaker line-up to see who will be joining Anthony.
Download The Latest Agenda