Procurecon Marketing EU 2019

11 - 13 June, 2019

Twickenham Stadium, London

Contact Us: 44 (0) 207 368 9465

Andreas Neils


Head Global Marketing Procurement
Grunenthal


11:10 AM Oxford Style Debate: Category Management is no longer fit for purpose in Marketing Procurement - FOR & AGAINST

Sit back and witness marketing procurement leaders pitting themselves against each other in a battle to deliver the knockout argument. Contribute your viewpoint through an interactive vote at the beginning and end of the debate. Will you reconsider your position? And will you walk away with a fresh mindset and better prepared to take on this key conundrum?

FOR - Paula O’Reilly, Head of Global Marketing Procurement, BT
AGAINST - Andreas Neils, Head Global Marketing Procurement, Grunenthal

• Audience vote at the start of the debate to see if the majority believe that category management is no longer fit for purpose
• Panel arguments for: why category management is no longer fit for purpose
• Panel arguments against: why category management is still fit for purpose
• Audience vote at the end of the debate to see if the panellists have been able to influence the vote in favour of their argument

1:40 PM Collaborate with your peers on your main areas of interest to source practical tips to address key common challenges and opportunities:

• Building bridges with Finance: how to collaborate and make productivity visible to the bottom line – Hosted by Jason Cammorata, Director, Strategic Sourcing, MDC Partners
• Traditional category management vs brand-based vs. business unit focus - How should you organise your Marketing Procurement function?- Hosted By: Andreas Neils, Head Global Marketing Procurement, Grunenthal
• How and where to source future marketing procurement talent – Hosted by  Paula O’Reilly, Head of Global Marketing Procurement, BT
• Pharma Sector Roundtable: Business partnering as a method to best meet our brand objectives - Hosted By Nathalie Melloul, Associate Director Global Purchasing Commercial Operations, UCB
• Supplier relationship management – what is the next level of partnering and how can we get there? – Hosted by Sara Bishop, Category Management, Marketing, Marks & Spencer 
• Redefining marketing operations and procurement roles as the lines blur – who should be responsible for what to achieve a true collaboration? – Hosted by Stefan Jeltsch, Head of Marketing and Sales Procurement, Müller



Check out the incredible speaker line-up to see who will be joining Andreas.

Download The Latest Agenda