Why we Sponsor ProcureCon Marketing

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We spoke to Paragon to see why they sponsor ProcureCon Marketing. At Paragon Workplace Solutions we combine creativity and innovation to deliver exceptional brand experiences and improved workplace performance for some of the world's leading brands. From strategy to execution, our global network of creative people, agencies and technology deliver compelling, imaginative and cost-effective brand experiences.

Who: Paragon

Where: ProcureCon Marketing

Benefits: Outstanding method to make your brand completely identifiable and overtake competitors by showcasing products.

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This is our first time sponsoring ProcureCon Marketing, and we are very pleased that we decided to. It has been fantastic to meet people face-to-face again, after such a long time. We have had great conversations everyone and been able to really understand the challenges they’re facing. This has helped us explain our modules, as we know we have been able to overcome these same challenges, when other companies might not have.

The networking opportunities have been great and all the delegates we have met are exactly who we came here for. We have networked with a lot of people from different companies, all in decision-making roles, which is what we need. Also, we’ve been able to meet other agencies, which has been good to mingle and network in our peer group, so we can strengthen our ideas and what's going well.

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We attended some of the key sessions, which has been useful. We’ve gained insight into relevant topics in procurement, which has enabled us to fine-tune how we present ourselves to attendees here. There were a few topics that emerged which were interesting to us. There was a lot of talk around automation and in-housing versus external agencies, which helped us explain how our model is quite different to others because we've been the best of both. Hearing some sessions then helped us start the conversation when meeting delegates, as we understood the current challenges in the industry, as well as their needs.

Everyone at ProcureCon Marketing is here for the same reason, to learn and network. From our perspective, there something here for everyone. Because it's been the first time in a while that these events are taking place again, the people we’ve met have been very keen to network, which has been great for us. We've had some good, valuable conversations and made some real connections.

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The organisation of the event has been great. The venue has been fantastic, and it’s in a great location. Sponsoring ProcureCon Marketing should definitely have a positive impact on our business goals. We have been able to make new connections here and start new dialogue with companies that we haven’t before. Now it's up to us really to develop those relationships.

Based on the two days we’ve spent here and the way the event unfolded, I think it will be an event that we would love to attend going in the future.

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If you’d like to join as a sponsor at ProcureCon Marketing, then get in touch and find out more about how you can get involved.