The Influencer Marketing Trade Body (IMTB) is the professional voice of creator marketing in the UK. It is dedicated to securing a stronger, smarter, and more sustainable future for the industry - one that is credible, creative, and commercially powerful. Its members are united in their commitment to growth through responsible marketing.

The IMTB advocates at the highest levels to increase understanding, trust, and investment in the sector. As creator marketing continues to redefine media, entertainment, and communications, the IMTB serves as a central hub where the industry connects, collaborates, and grows through events, forums, and working groups that drive meaningful progress.