ProcureCon Marketing EU 2024

04 - 05 June, 2024

Queen Elizabeth II Conference Centre, London, United Kingdom

Alpa Varma

Global Procurement Director - Marketing Production GSK

Global Director of Advertising Production at GSK Procurement. Spend managed ~£80m, across all areas of marketing production (Digital, TV, shopper, expert and ecommerce). Large scale transformation programs executed in the last 18months- from de-coupling production, consolidating production agency base, offshoring to central hubs, to working on another big production transformation program now after GSK-Pfizer JV. Resulting in significant efficiencies and improved ways of working and agility for the business.

Check out the incredible speaker line-up to see who will be joining Alpa.

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