ProcureCon Marketing EU 2024

04 - 05 June, 2024

Queen Elizabeth II Conference Centre, London, United Kingdom

Testimonials

“Every year the agenda and the top quality of the speakers reflects the key topics that every strategic marketing procurement needs to know and debate with fellow professionals.  It is the only event that I feel every marketing procurement person should attend”

Tina Fegent, Director, Tina Fegent Procurement Consultancy

“I cannot put in words how much I’ve enjoyed the ProcureCon Marketing. I could take so much with me, be it for my day-to-day work or for my personal development. It was a perfect mix of topics, participants and discussions – and for me the biggest insight was that I really have the best profession (not job!!!) being in Marketing Procurement.”

Juliane Pohl, Global Category Manager Marketing, Axel Springer

“Thanks for the organisation of this great event. Being my second year in ProcureCon Marketing, I have taken even more benefits from it than last year : Connecting with new peers and agency partners, and bringing a bag of disruptive ideas to discuss internally within our organisation. Also thanks for providing me the opportunity to share some of my procurement marketing expertise with the rest of the audience.”

Nicolas Fernandez Laporte, Global Category Manager - Marketing Content Zone EMENA, Nestle

“Great opportunity to discuss the trends of the industry as as to have peer benchmarking to influence those trends.”

Ekaterina Bueva, Global Media & Marketing Category Lead, KraftHeinz

“ProcureCon Marketing brings excellent professionals together for 3 days, giving the opportunity to discuss current and future Marketing Procurement trends. Definitely, an event not to be missed!”

Sruti Gordhandas, Senior Indirect Procurement Manager – A&CP, Coty UK

“It was  a great event as always which brought together a great group of people.”

Kim Whitbread-Kinnear, Global Head of Marketing Procurement - Interim, Dyson

“Thanks and kudos for a fantastic organisation of the last 3 days. It was a great event in terms of topics and participants.”

Alpa Varma, Global Procurement Director – Marketing Production, GSK

“Congratulations on another successful conference this year.  There were some excellent topics discussed and the continued partnership with the WFA is clearly strengthening the work from both organisations.”

Tracy Allery, Director, Global Sourcing, Marketing Agencies, Mondelez

“Thanks to the ProcureCon Marketing team and all participants sharing their expertise, best practices and insights. Three very powerful days in London this week and looking forward to next year”

Andreas Neils, Head Global Marketing Procurement, Grunenthal

“The must-attend event if you are looking to boost the status of marketing procurement in your organisation or looking for the right insights and partners to work with.”

Xenia Olajosova, Director Media, Digital and Brand Services Transformation for Global Markets, Duracell

“I spent last week at ProcureCon Marketing. It was a fantastic place to learn from other Marketing Procurement professionals, across a range of different industries. With a mixture of panel discussions, workshops and roundtable discussions; it allowed all individuals to learn and share their experiences within the job function. It was good to be able to take so much away from the conference, to try and implement in my current role at The HEINEKEN Company.”

Amy Francis, Contract Manager & Buyer, Heineken UK

“It was a real pleasure to speak at ProcureCon Marketing last week in the company of senior leaders such as András Mohos and Lisandro Diaz Kelly on a panel moderated by the "Queen of Marketing Procurement" Tina Fegent.  Performance marketing, innovations, value vs savings, Digital, KPIs, ROI and more importantly, what is our role in driving all of this together with Marketing.  Good discussion and fun!  Diane Mekie and entire WBR team, thank you for inviting and hosting us.  It was a great event.”

Sergiusz Szacki, Indirect Procurement Manager Europe, Media & Marketing, Colgate-Palmolive

“A high caliber event with high caliber speakers that provokes great debate and insights, it’s a must!”

Carl Scott Global Business Director, Adstream

“Every year the quality and relevance of content, discussion and audience gets better. ProcureCon Marketing 2019 was an outstandingly organised event, with stimulating conversation, connection and debate between suppliers, advisors and brands in a way that would be not be possible without us all being in one place with a shared agenda.”

Luke Hammersley, CEO EMEA, CreativeDrive

“As an event, I find it an incredible source of knowledge and inspiration which is invaluable in helping us continue to evolve our business and how we support our clients. Thanks to the WBR  team and all the folks (new and old) with whom I met across the week, for welcoming me in and the open, honest discussions”

James Hirst, Managing Director, Rare Design

“The attendees of ProcureCon Marketing Europe are getting so much out of it in terms of new ideas, connecting, sharing and networking – congratulations on the event!”

Gunseli Cakici, Head of Marketing & Media Purchases, Northern Europe, Procter & Gamble

“The perfect mix of keynotes for inspiration and smaller, interactive groups for detailed and actionable takeaways. Quality delegates, quality content, quality networking! Well done!”

Erica Biffi, Head of Purchasing Marketing and Indirect Services, Pirelli

“Great organisation, and excellent level of attendees – an amazing experience for me and my marketing procurement colleague. A pleasure!”

Federico Morra, CPO, Lavazza

“ProcureCon Marketing is the place for procurement professionals to share ideas and experiences, and was an excellent opportunity to benchmark where we are currently and see what the potential developments are in marketing procurement.”

Tamas Szabo, Global Category Manager, Marketing/E-Business & Marketing Technology, Deutsche Telekom

“Quality delegates, quality content, quality networking. This event is at the very top of my list.”

Carina Svensson, Regional Strategic Purchasing Manager – Marketing Services, Baloise Group

“This event is THE conference for global marketing procurement professionals.”

Andras Mohos, Global Category Director, Carlsberg

“If you want to meet and network with the leaders of the Marketing Procurement industry and learn first-hand what best practice looks like don’t miss out on ProcureCon Marketing Europe.”

Christian Fuchs, Director Marketing Procurement, Event Category, Adidas

“Great content - learned loads and met with my fellow Category Managers - perfect use of my time.”

Jayne Birch, Category Manager – Marketing, Adobe

“It was our first time at ProcureCon Marketing. It was really helpful and interesting. The first time we attended a conference with real procurement marketing topics. Thanks a lot.”

Daniela Henriques, Marketing Procurement Manager, Zürcher Kantonalbank

“Great experience, opportunity to see colleagues from the other CPGs, exchange the issues we are facing and have good discussions in the search for solutions. We are the most complex category in Procurement and we need to stay connected (via ProcureCon Marketing)!”

Ekaterina Agafonova, Global Strategic Sourcing Director Commerce, Heineken

“Excellent opportunity to remain updated on the latest trends and opportunities in the Marketing Procurement area, while connecting with interesting agencies and partners to excecute them.”

Nicolas Fernandez, Global Category Manager, Nestlé

“Great content and networking opportunity! I definitely recommend this event.”

Matteo Consonni, Global Strategic Sourcing Manager Corporate Services, Corning

“Useful presentations and views on the future of marketing procurement!”

Roberta Garizio, Head of Marketing Purchasing, Lavazza

“Great event to meet peers and get a taste of new opportunities.”

Joris van den Berg, Global Procurement Manager, Jacobs Douwe Egberts

“I was inspired by great industry speakers and made contact with valuable industry peers.”

Tom Stear, EMEA Marketing Procurement Team Leader, Kimberly-Clark

“The range of topics covered really suited me this year - I m happy I took part; I got lots of food for thought out of it!”

Claire Labat, Senior Procurement Manager, Direct Line Group

“Really appreciated the opportunity to meet with colleagues from other companies and get inspirations on topics we all think about daily.”

Constanze Hepp, Marcom Procurement Category Manager, FrieslandCampina

“Fantastic networking event with great speakers and spot on marketing procurement topics! A must-attend for every marketing procurement professional.”

Marty Thomas Scheers, Senior Procurement Consultant Marketing, ABN AMRO

“The perfect mix of keynotes for inspiration and smaller, interactive groups for intimate conversation and actionable takeaways. It’s the openness of the people attending who make this conference spectacular and worth the investment.”

Jillian Gibbs, CEO and Founder, APR

“We were delighted with the feedback following our session; it appears the decoupling of music is a hot topic right now. Many of the brands we talked to during the conference seemed to be struggling with conversations around music rights, so it was helpful for them to understand the do’s and don’ts, and in particular to see how a brand like BT has embarked on its own journey towards a single source approach to music.”

Elisa Harris, Founder, CORD

“This year’s ProcureCon Marketing was the event not to miss. From learning about the role of social media influencers to how procurement can drive innovation and ROI for the marketing budget. It covered all the bases for what good strategic marketing procurement is”.

Tina Fegent, Director, Tina Fegent Procurement Consultancy

"The industry and business models are changing so fast it’s hard to keep up. This is the best way for procurement specialists not only to get up to speed, but also to stay ahead."

Dominic Mills, Columnist, Mediatel Newsline

“Lots of great networking opportunities at this must attend Marketing Procurement event”.

Tony Massey, Vice President, International Business Development, InnerWorkings

“As the role of marketing procurement changes and adapts to digitalisation and truly adding value to the business - this is the perfect opportunity to benchmark your strategy with the best of the best.”

Zoja Paskaljevic, Partner, Ciesco Group

“A very well organised event that supported our specific objectives as we look to connect with the marketing procurement community and understand their current objectives. Taking on board our preferences for the structure of the sessions that we sponsored was also much appreciated, facilitating a far more interactive and therefore meaningful dialogue between client and supplier side audience members. Excellent conference with clear value for us as sponsors.”

Luke Hammersley, CEO EMEA, CreativeDrive

"Great speakers, great panels, great delegate list. We'll definitely be back next year."

Sam Tomlinson, Partner, PwC

“Yet again the annual gathering of the marketing procurement pilgrims provided a great opportunity to learn, to share ideas and to make new friends!”

Martin Mills, Co-Founder, Future Ways of Working

“The leading event for marketing procurement in Europe.”

Bob Cauley, Partner, Beekman Associates

“The only place to meet everyone in 3 days.”

Alex Abrams, Enterprise Sales, IMD Honeycomb

“This year's event was excellent, stuffed full of dynamic and up to the minute content combined with all the movers and shakers from procurement, marketing and agency sides of business. I feel better informed than I have been in ages, but am also, usefully, a little scared of all this exponential change and how on earth we all keep up with it!”

Simon Gore, Group Creative Managing Director, Parker Williams

“ProcureCon Marketing is an exceptional event. High calibre delegates from the world’s leading companies. Very open exchange of views and genuine debate in the break out sessions.”

Andy Hopkinson, Chief Client Officer: Global Accounts, Adstream

“ProcureCon Marketing is one of those rare conferences where proper, business critical topics are discussed by industry representatives from all sides; no fluff, and not afraid of controversy - I love it!”

Balazs Kaposi, Global Head of Investment, Dentsu Aegis Network